This is one of John's many commercials and his favorite to date: In the Coke "Tower" Commercial, John stars as The Rookie scared to climb the more than 2000ft tower. John Hayden plays The Mentor, guiding John to the top. Directed for CocaCola by Writer/Director Kirk Jones(Waking Ned Devine), the actors, John and John, actually hung on the outside of this tower at 1000ft to get the realistic look it captures.